A new partnership between Floki Inu and Kerala Blasters FC will see the Indian football club wear the memecoin logo on their shirt across the ISL.
Self-proclaimed SHIB and DOGE assassin, Floki Inu (FLOKI), has secured an important partnership agreement with one of India’s leading professional football clubs, Kerala Blasters FC, popularly known as The Blasters.
In an official announcement made on FLOKI’s Twitter page, the memecoin project said it will become the club’s official sponsor, effective immediately.
As part of the deal, Floki Inu’s logo and website will appear on the Blasters’ right sleeve throughout the entire Hero Indian Super League (ISL).
In addition, the FLOKI brand, along with other promotional items “fan facing”, will have LEDs displayed in all matches at the club’s home.
Promoting conventional adoption.
FLOKI developers plan to exploit the fame of Kerala Blasters to bring memecoin into mainstream adoption in India, and introduce their brand to more than 100 million ISL fans worldwide.
Kerala Blasters is currently the most followed club in India. It made headlines as the first Indian football club to reach two million Instagram followers in February.
It currently has more than 2.3 million followers on Instagram and 1.8 million followers on Twitter. FLOKI intends to leverage the club’s popularity to grow its active and loyal community of supporters.
Aggressive ads from FLOKI.
Earlier last month, a group of as-yet-unidentified Floki Inu enthusiasts decided to run a marketing campaign in the UK via London’s public transport system.
The FLOKI ad, which said “Lost Doge? Get Floki”was stamped on different London buses and underground stations, with the aim of convincing passengers using the city’s public transport system to invest in the currency.
However, it didn’t take long for the UK government to notice the advertising “aggressive” of a financial product, which he considers unregulated.
Government agencies, including the Advertising Standards Authority (ASA), immediately took action to curb the rise in crypto advertising.”deceitful”. According to authorities, these cryptocurrency ads are “unethical“.
Transport for London (TfL), the UK government agency that manages the public transport system, has also been sternly warned not to approve such advertisements on London buses.