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August 9, 2022
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Kris Marszalek: NFT drives the adoption of cryptocurrencies –

According to Crypto.com CEO Kris Marszalek, today the two main drivers of massive cryptocurrency adoption. It goes, among others about NFT.

Kris Marszalek (Crypto.com): adoption is growing before our eyes

– The jump from 100 million to 200 million is going to be a lot, much faster than going from, you know, 50 to 100 [milionów] – the Crypto.com CEO said in an interview with Cointelegraph.

He explained that we are seeing a network effect on cryptocurrencies before our eyes. This one results from a combination of converging trends.

First, the arrival of institutions has signaled to many retailers and smaller investors that widespread adoption is ongoing and may even be gaining momentum. In fact, names like Paypal and Tesla enhance Bitcoin’s image. These are well-known brands. Since they buy BTC, the cryptocurrency has great potential – the average investor might think.

– There are loads of financial institutions that now invest some of their assets in Bitcoin – said the Marshal.


According to the CEO of Crypto.com, this is not all. He believes that the adoption will be strengthened by the hype on the NFT, or the so-called non-exchangeable tokens. These are tokens that can take various forms: from digital cards with images of athletes to rights to works of art.

NFTs have become the hottest topic of 2021 by far. The NBA, singer Grimes, and some of the world’s most prestigious auction houses are making money from this new fashion. The marshal is excited about the prospect “Leading celebrities with 100, 200 million followers, 250 million followers”, who want to engage their fans in the context of cryptocurrencies. He believes that this could lead to an increase in the number of new users.

Today, culture is driven by influencers who only work on the Internet. This is the perfect time for the NFTs to actually go mainstream – He said.

He may be right, because today the NFT has already been used by many famous artists and sportsmen. Kings of Leon’s musicians issued their tokens related to the songs from the new album. Its own NFT also has more and more football teams. Recently, it was even announced that NFT related to the works of art of the famous Russian painter Vladimir Baranoff-Rossine will appear on the market. You can read about it here.

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