Sorare and the first NFTs of a national football team, the announcement came before the team’s debut in the European Championship.
Sorare today announced an official licensing agreement with the French national football team to issue NFTs.
This is the first time that a national football team has created NFT collectibles for its players.
The announcement came ahead of the team’s debut at the 2020 UEFA European Championship against Germany, which will take place this evening, Tuesday, June 14, 20201, at 21:00 CET.
The French Football Federation (FFF) is the first national football team to launch its NFTs, joining 140 other clubs such as Liverpool, Real Madrid, Bayern Munich, Juventus and PSG.
In addition, France is the current world champion team, having won the trophy in 2018 in Russia, and the new cards will be available for use in Sorare’s Global Fantasy Football game for Euro 20.
The FFF said that working with Sorare is a way to explore new revenue streams and reinforce its commitment to innovation.
NFTs are issued on the Ethereum blockchain and can be purchased and traded freely.
Sorare presents NFTs of national football teams
Sorare would now like to involve every football federation in the world in this initiative, not least because since January it has sold NFTs worth over $70 million, with a monthly active user base of 90,000 in 140 countries.
The company was only founded in 2018 by true football fans, with the aim of making their fantasy football a “game within the game”. It is headquartered in Paris and financed by a team of investors, including Benchmark, Accel Partners, e.ventures and football players Gerard Piqué, Antoine Griezmann and Rio Ferdinand.
Sorare co-founder and CEO Nicolas Julia said:
“Today’s news is another important milestone for Sorare. We are part of the world champions: the French team. It is the first of many football associations that will join us in the coming weeks and months”.
Source: the Cryptonomist