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August 9, 2022
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The stadium in Miami-Dade will be called the FTX cryptocurrency exchange –

FTX cryptocurrency exchange signed an agreement with Miami-Dade County on a $ 135 million 19-year partnership. His goal is to change the name of the local stadium to the Miami Heat FTX Arena.

FTX and cryptocurrencies are entering stadiums

FTX, a cryptocurrency derivatives exchange, will be able to promote itself at a stadium in one of Florida’s counties.

The deal, which was signed with local authorities, is worth US $ 135 million and is expected to run until 2040. In a March 23, Miami-Dade press release, FTX CEO Sam Bankman-Fried noted that “This opportunity is more than just putting our name on an iconic building.”

– This is an opportunity to bring value to a growing and diverse community in Miami and surrounding cities, and join the championship community, championship organization and championship culture – added.

Funds that the company pays to local government will be distributed to the 13 county commissioners to help combat gun violence and poverty.

FTX is a leading cryptocurrency exchange where clients can trade Bitcoin, Ethereum and other cryptocurrencies.

“We are trying to develop a platform that is robust enough for professional trading companies and intuitive enough for novice users” – the creators say.

Cryptocurrencies in the sports mainstream

If the transaction is finally approved by the local government, which is more of a formality, it marks the beginning of another important partnership that the cryptocurrency market entity has entered into.

Blockchain technology is more and more widely used, e.g. in the sports market. It is about the issue of NFT tokens, which guarantee fans a lot of interesting attractions. For example, on Sunday, March 21, top footballer Christiano Ronaldo received 770 JUV tokens. We wrote about it here.

In turn, Manchester City has established cooperation with the Socios.com platform. Together, they will launch a new token for fans – CITY. It will allow team fans to win various awards and vote on club matters on the Socios platform website.

In turn, the Crypto.com platform will be intensively promoted in Montreal. Its logo will be displayed on the hockey of the Montreal Canadiens facility. This is the first such partnership of this hockey team with a cryptocurrency company.

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